Why are our world-beating athletes not national heroes? Why do we go gaga over foreign heroes? Why does Usain Bolt cause such a stir in Kenya while our own world beating multiple record holders pass through our airports and into village-bound decrepit matatus? Why do we treat our athletes like a herd? Why send them to State House in a big group? Why not pick out the shining stars amongst them for private audience with the President? Wouldn’t such a gesture give the young upcoming athletes something to aim for? What has AK done to help our athletes improve their PR skills? Why do they assume that the much-maligned agents will invest in our products? After all, don’t these agents see Kenya as a never stopping conveyer belt for raw-untapped athletes? Why don’t any of our athletes last beyond two or three seasons? Why does Haile and Kenenisa seem to go on like energizer batteries? Who is their equivalent in Kenya? Why doesn’t corporate Kenya adopt the shining stars amongst our athletes and start symbiotic relationships? Why doesn’t the biggest PR agency of the land do some CSR and help out athletes in articulation? What are our famed personal coaches doing about it? Why do Tegla Lorupe and Paul Tergat remain relevant so many years past their prime? Is it a personality thing? If so, why do we blame Usain Bolt for having a magnetic and charismatic personality? What can we do about it here at home?
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